Design style 01
Bold and high-contrast
Dark theme, saturated brand colour, oversized typography. The clearest proof that a SharePoint intranet does not have to look like SharePoint.
Anonymised motorsport organisation
Formula 1 · client cannot be named
A bold treatment tells employees this is not a default Microsoft tool. Dark backgrounds, a saturated brand colour and oversized type work when the organisation already has a strong visual identity and wants the intranet to feel like a product, not a document library. It has to be done carefully. Contrast, type size and how much colour sits on screen all need to hold up across news, apps and people search, or the homepage becomes exhausting rather than distinctive.
- Palette - a dark base carries the page, with one saturated brand colour used for actions, highlights and key navigation rather than washed across every web part.
- Typography - heavy weights and a larger scale make the brand visible. Headlines sit well above body copy, so the page can still be scanned.
- Accessibility - dark themes fail WCAG when accent colour is used for text. We check contrast on every text and interactive state before the theme is signed off.
- Suits - organisations with a distinctive brand that want the intranet to feel like a product, including consumer, media, sport and creative businesses.
- Web parts - a hero area and news feed carry the brand at the top; card links and an app launcher put operational tools underneath. All configured in the native SharePoint page editor.







